SCOTTIE BARNES

Project overview

After a successful first NBA season, Scottie won the 2022 Rookie of the Year award. During the off-season, Scottie reached out to us with the vision of boosting his social media content / online presence. We suggested to Scottie we start a YouTube channel for him, a place where he could share what the life of an NBA player looks like off the court. He loved the concept and we quickly got to work.

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Results

After releasing just 4 episodes to his YouTube channel we have already grown the page to over 50k subscribers. Our work with Scottie has consisted of private workout videos, behind-the-scenes on his commercial shoots, pre-game footage, lifestyle & in-game photographs, managing his YouTube & TikTok pages, creative direction on his social's, branded photoshoots and much more.