Vayner Sports

Project overview

VaynerSports is a full-service sports agency owned by well-known entrepreneurs and internet personalities AJ and Gary Vaynerchuk. Each year, Vayner runs an intensive 8 week training program to help prepare their collegiate athletes for the NFL combine in hopes to be drafted. Beginning in 2022, VaynerSports has entrusted us in running all creative content for this pre-combine program.

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Results

Throughout these pre-combine periods we have created weekly recap videos that showcase the players hard-work and improvement through the program, and also have produced daily photos of the players training. Vayner uses this content to market themselves on social media and also recruit future clients to display why they have the premiere training program offered to athletes hoping to make it to the NFL. The players love having this daily content as it gives them something to post on their socials, helping them better market themselves online and show the public how they are preparing for the NFL.