Art Basel Event
Client
Industry
Consumer Packaged Goods
Year
2024
CONCEPT & Development
Production
Animation & VFX
Mixed Reality Videos
CELSIUS wanted a fresh, attention-grabbing way to tease their Art Basel Padel event. They turned to us to develop a creative concept, and we delivered. With the success of our past mixed reality videos, we pitched a bold visual approach that would turn heads and generate buzz ahead of the event.
Execution
Filming on location in Miami, we worked with actors and a drone operator to capture the perfect shots. In post-production, we brought the idea to life—animating a massive CELSIUS can rising from the water and a plane flying overhead with an event banner, creating a teaser that felt larger than life.
